Modern wholesale partner for online retail

We partner with consumer brands and distributors to buy in bulk, prepare products for online sales, and fulfill with precision so every unit lands where it should, when it should, at a profit.

Bulk purchasing with clear commitments

Channel ready prep for marketplaces and DTC

Strategic listing optimization and brand protection across channels

A wholesale engine built for digital shelves

East Swell sits between brands, distributors, and online retailers.
We buy inventory at scale, handle all prep for online channels, and manage fulfillment so your products show up accurately, consistently, and profitably across the digital shelf.

Brand safe execution

We protect your pricing, content, and channel strategy, not just move volume.

Operational discipline

Clear SLAs, structured reporting, and predictable cash flow on bulk orders.

Built specifically for Amazon, marketplace, and DTC environments.

Digital retail focus

• Commit to bulk order

• Forecast demand with you and your partners

• Align on pricing, territories and channels

• Labeling, kitting and bundling

• Compliance and channel requirements

• Content and packaging ready for online retail

• Ship to Amazon FBA, 3PLs, or to end partners

• Track performance across channels

• Optimize reorders and assortment

Purchase

Prep

Fulfill

What East Swell delivers

How we work

Select products and volumes

We agree on assortments, minimums, and cadence of bulk purchases so you have predictable demand.

Prep for online retail

We handle everything from compliance labels to FBA prep to channel specific bundles so your products are ready to sell.

Align on strategy

We map your current distribution, target channels, and guardrails, then define where East Swell fits.

Fulfill and optimize

We ship into your chosen channels, share performance data, and refine assortment, volume, and pricing over time.